What is it about Google and India?

The world is a rewarding place. Once I have said that, you may find it hard to believe I am an Indian engineering student. But I stand by my words. You are rewarded for thinking differently, no doubt about it. You only have to dare to. Not every one will succeed every time he tries does things differently. If you do manage to pull it off, it would be a real big pull-off I assure you.

Of course I am not an expert to go around commenting on such stuff. (But hey, I'm just the tip of the iceberg of this endless blogosphere ;). Bwahahaha ).

One of the world's greatest pull-offs is hosting my blog right now. Yes, I talk of Google. Those who may have read 'The Google story' may have found it captivating in itself. But, what this giant of a company has achieved in the non-fictional world is simply jaw-dropping. I mean, its one thing to start a company, and entirely another to find it welcomed into the English dictionary as a verb! (That's right, for those who don't know yet, 'to Google' is defined in the Oxford English Dictionary as 'to find information on the internet'). How is that for influencing the world?

It is not as if the Google spindle has ceased to twirl. It is like this black hole, engulfing and conquering sector after sector of human life and very much making its presence felt outside of them. It would a brave man who would stand up and name a sphere of life which he believes Google can never affect.

We Indians love our freedom, we love simplicity and we love anything that comes for free. So much so that it is a wonder that Linux and Google aren't Indian creations.

Simplicity is what Google has always boasted of. They neither advertise their products, nor do they go around shouting from rooftops about it. They release their latest ventures in as low-profile a manner as one can imagine, and pretend to be least bothered about it. And for some strange reason, word spreads like wild fire, and there are hundreds of thousands of users in the blink of an eye.

The latest video-chat option in Gmail was brought to the public through a single, simple blog post. No fancy gimmicks, no banners, no slogans. And soon enough, it is threatening the likes of Yahoo and Windows live's video chat facilities. Suddenly, you notice, Gmail has a complete set of eye-dropping features. Video chat, personalized themes, nearly endless space for your mails... and I haven't even started on how beautifully it blends in the rest of Google's applications. Who can ignore Gmail now?

GoogleDocs is becoming popular as we speak. It hasn't had the mindblowing, out-of-the-world gain of popularity that we have come to associate with Google. Soon, when internet speeds around the world (even in India) increase, who wouldn't want to save the space of a bulky Office suite on his desktop?

Its a simple, yet brilliant motto - Let the products do the talking.

Coming back to India, it is probably the country that has best embraced Google. Google, no doubt has recognized it (they are hard to ignore numbers). Let me put together some statistics.
Google.com search has over 17 million visitors a month.( Yes, a month!!)
Orkut.com has nearly 10 million visitors in the same period.
Blogger.com and YouTube.com each boast of well over 6 million a peice. All of these from India alone.

These 4 sites occupy 4 places in the 15 most popular websites in India. No doubt, Google is the 'Top web property' in India.
(Just so you know I am not kidding around :
http://www.comscore.com/press/release.asp?press=2341
http://www.watblog.com/2007/04/05/blogging-india-watconsult-research)

There is no stopping the men that fuel the brain of this giant corporation.

Oh, and for anyone who wishes to see what GoogleIndia is up to : http://googleindia.blogspot.com/

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